Set SMART Goals to Help Your Business Succeed
January 11, 2017

Set SMART Goals to Help Your Business Succeed

Now that 2017 has begun, business owners that are serious and committed to growing their business can greatly benefit from the establish SMART goals for their business. SMART is an acronym that serves as a guide for optimal goal setting using straightforward principles:

  • S – Specific
  • M – Measurable
  • A – Attainable
  • R – Realistic
  • T – Timely

Below are explanations of these principles to help you formulate your own SMART goals for your business:

  1. Specific

Goals should be distinct to ensure there’s no misconceptions of what is trying to be achieved. With clear goals, one can truly focus on the tasks-at-hand in order to get where they want to be.

  1. Measurable

Measuring your progress is imperative to any type of improvement effort. In any business, from retail to restaurants, without measurable goals one cannot analyze and improve.

  1. Attainable

Personal or business goals should be achievable, but don’t mistake that with making them easy. Goals should push people to their limits while still remaining reachable, otherwise you risk losing motivation.

  1. Realistic

Goals being realistic, in comparison to attainable, refers to setting goals that make sense. Can it be achieved? Do you have the time and resources available to reach this goal? Are they relevant to what you’re trying to achieve?

  1. Time-Sensitive

All goals should have a timeframe or target date so you can realize the importance of focusing on the main task. Setting these helps to keep the eye on the prize.

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